Subscription Policy
Last updated: November 12, 2026
This Subscription Policy describes how subscriptions work at trybelu.com, operated by AKT Select LLC ("Belu", "we", "us"). It forms part of our Terms of Service and should be read together with our Refund Policy and Shipping Policy.
1. Opt-In Only
Subscriptions are strictly opt-in. We will not enroll you in a subscription, and we will not charge you on a recurring basis, unless you select a subscription option at checkout. A one-time purchase stays a one-time purchase. If a subscription option is offered, the frequency, price and any subscription discount versus a one-time purchase are shown at checkout before you pay.
2. How Billing and Delivery Work
If you purchase a subscription, you will receive recurring deliveries at the frequency you selected at checkout. Your payment method is stored securely and is charged for each recurring delivery, unless you elected to pay in advance. By selecting a subscription at checkout, you authorize us to charge that payment method for each renewal at the price then in effect for your plan, until you cancel.
The price of your subscription is the price displayed at checkout and may include a subscription discount versus a one-time purchase. We will notify you by email in advance of any change to your subscription price or shipment cadence. If you do not wish to continue at the new price or cadence, you may cancel before the change takes effect.
3. Renewals
Subscriptions continue at the cadence you selected until canceled. We do not auto-renew a subscription beyond any committed duration you selected at checkout without prior notice by email.
4. Cancellation
You may cancel a subscription at any time:
- from your account dashboard;
- by using the "Manage subscription" link in a subscription confirmation or reminder email; or
- by emailing support@trybelu.com with your order number and a request to cancel.
Cancellation takes effect immediately and prevents any future renewal shipments. Canceling does not automatically refund a shipment that has already been processed, unless a refund right in Section 5 or our Refund Policy applies.
5. Refunds on Subscription Orders
If you cancel within 14 calendar days of a renewal shipment, we will refund that renewal in full.
For the first shipment of a subscription and for other renewals, our Refund Policy applies, including the 90-day return window for unused, unopened products in their original, sealed packaging, and the rules for damaged, defective or wrong items.
Approved refunds are issued to the original payment method as described in our Refund Policy.
6. Skipping, Pausing and Changing Your Plan
You may skip an upcoming shipment or change your delivery cadence at any time from your account dashboard, or by emailing us if you cannot access your account. If a skip, pause or cadence change feature is available in your account, it will be shown there.
7. Failed Payments
If a renewal charge does not go through, we may retry the payment method and notify you by email. If we cannot collect payment, we may skip or cancel the affected shipment and may cancel the subscription until a valid payment method is provided.
8. Changes to This Policy
We may update this policy from time to time. The terms in effect on the date of a subscription charge govern that charge, except where the law requires otherwise. We will post the updated version on this page and update the "Last updated" date. Material changes to price or cadence will also be notified by email as described in Section 2.
Contact Us
AKT Select LLC (operator of trybelu.com, "Belu")
30 N Gould St, Ste R
Sheridan, WY 82801
United States
Email: support@trybelu.com
Phone: +1 (929) 652-2931 (voicemail only – calls are not answered live)
Support hours: Monday to Friday, 9:00 AM to 5:00 PM Eastern Time (ET), excluding U.S. public holidays. Emails received outside these hours are answered on the next business day.
Email is the fastest way to reach us. Please include your order number in every message. Note: the address above is our business address. It is not a return address. Do not send returns there; see our Refund Policy.